direct mailing

As people are now coming to be more and more technical based, it is very important that event that are promoting their event must keep update by sending emails, instead leaflets thought the post. It is a wiser choice to send direct mail as more people are able to check their emails and be on the internet through their phones or at work.

The NME send a direct email out every week, just before their own magazine has been sent out. On this direct mail it talks about happening at the awards show and the running up to it. The Manchester tattoo shows did not send out any direct mailing, and when signing up to a few times it did not seem to work. This very big problem as people may not have been aware of the news that was been posted on their website.